Introducing Our SS'22 Collection, The Queens|boro
The Queens|boro Collection is inspired by the beauty found in everything around us, our desire to live with greater intention and connection, and most of all by the strong and resilient women that influence us all, the real Queens.
When conceptualizing this collection, we searched for inspiration in clean, artistic shapes, especially art and architecture with a contagious creative spirit. That’s why we connected with our beloved New York City's Queensboro Bridge, an exemplar of the geometry and unique angular elements that inform our design philosophy. Even more so, its name is an allegory for female power, the driving force behind our brand.
In life, we all often find ourselves on “bridges”–those paths from the present to the days ahead. With little structure below our feet on occasion, we may feel the bridge below us rattle and sway. But, if we steel ourselves, stop and listen, we come to understand that it is precisely the moments we’re spending here and there, as well as whom we’re spending them with, that make us progress, move forward, grow. SS'22 is inspired by savoring these moments of connection and resiliency, taking our time to cross the “bridges” we encounter and, of course, never forgetting to enjoy the view along the way!
Take the Queensboro Bridge, literally and figuratively. Conscious design in every corner, mastery of craft in every motif…it was our inspiration in the planning of SS’22, challenging us to create pieces that stand the test of time just like it does.
As always, our collection is sprinkled throughout with minimalist and timeless pieces with a twist – the unexpected cut out, the regal drape, the oh-so-versatile essential – silhouettes only made possible by the luxe, predominantly sustainable European fabrics we employ.
This season, we primarily focused on our favorite core fabrics; opaque and sheer jersey, ponte, organic cotton – all lovingly curated for feel and durability, thereby becoming the foundational recipes for our seasonless garments combining elevated comfort and style.
WHAT’S NEW — DESIGN
Our collection (of course) focuses on our staple expertise - head to toe minimalist apparel - and we're extremely excited by what we'll be showing you in the days and months ahead.
We’re also dipping our toes into new metaphorical waters, however, with the launch of our first ever swimsuit collection. We'll feature two core designs – one being two separates available in different colors (perfect for mixing and matching) and one full bodysuit. These pieces go beyond the beach and can be seamlessly styled into your everyday summer wardrobe.
We’re launching our first cocktail high-heel sandal designs made by a luxury shoe producer in Bulgaria known throughout the industry for its ethical practices, environmental stewardship (they are fully carbon neutral through solar energy) and beautiful products with keen attention to detail.
WHAT’S NEW — COLOR
When it comes to colors, a new season always calls for new ideas, right? Which is why we’re excited to introduce lilac, slate green, and dusty pink to this collection. We’re also using our popular anthracite color with one of your favorite core fabrics - our European French Terry (lightweight + midweight) - to give a fresh touch to some classic pieces.
We chose lilac as our main SS'22 accent color for its significant symbolism of serenity, compassion, unity, kindness, and optimism. In this time of division and unrest, lilac represents the calm and ease we can strive for in our often difficult realities. We see it as an important non-verbal reminder to pause once in a while and break away from the calamity.
And, oh yes, it's chic, too!
WHAT'S NEXT
Thanks to you, every collection provides us with a new opportunity to grow and expand the possibilities of Marcella. We are growing with every coming season and able to make a greater impact in so many young women’s lives because of you. On this beautiful journey, don’t forget to stop and enjoy the view (we surely are).
With wishes for many lilac days ahead,
Siyana and the Marcella Team
2 comments
I am so impressed, and frankly touched by your entire business model. Having been the assistant jewelry buyer at the famous Henri Bendel NYC, I have been involved in fashion and loving it my entire life. I was an ‘in-house’ designer of jewelry; handmade, one of a kind.
The high-profile clientele on Bendel was both exciting and challenging, learning was constant and appreciated.
I have decided that at present and in future my entire wardrobe will be from Marcella. I don’t need any else. To look good, feel good, do good has been my motto forever and it matches your approach to fashion and life. Kudos to the entire team/family…of Marcella.
Hello
Just want to share how much I love the geneva hoodie. I bought the black one and will probably buy a second one.
Really amazing design and quality. I call it work from home couture :)
Best,
Paris